BeLinked creators were aware of potential conflicts - the app allows users filter out those in their network.Īt the very least, BeLinked will provide LinkedIn users who are sending unwanted invites for less-than-professional reasons a more appropriate outlet.
Linking up a dating app with data meant for professional networking might seem like a bad idea, violating the truism that you shouldn’t mix business with pleasure. Fischer told Biz Journals that he came up with the idea for BeLinked when he noticed that he and his friends were already checking out potential dates by surfing LinkedIn. Promotional materials for BeLinked repeatedly emphasize that BeLinked provides, via its LinkedIn user base, “higher-quality” matches compared with other dating apps. The app also comes with “BeIntroduced,” letting users recommend potential dates to friends via email or texting. When there’s a mutual match, BeLinked invites potential matches to chat via a built-in messaging function. Like Tinder, BeLinked lets users swipe right to “like” the potential match or left to pass –anonymously. Users can choose what information they find relevant to share, and can select dating preferences which are then filtered by gender, age, distance, industry and school, and based on this information, BeLinked provides matches. After logging in, BeLinked pulls a profile photo, name and age from LinkedIn, letting users add additional photos and a tagline. Taking a cue from Tinder, the popular mobile dating app launched in 2012 that connects users via their Facebook profile, BeLinked users sign up via LinkedIn. "The new app and features show a clear separation of the brands." LinkedUp! was recently rebranded as BeLinked “to clarify any previous confusion between the LinkedIn and LinkedUp! brands,” BeLinked founder and CEO Max Fischer told Biz Journals. Originally called LinkedUp! when it was launched in 2013, the app plugs into users' LinkedIn accounts to locate potential matches. BeLinked is a new mobile dating app using LinkedIn as a platform īilling itself as “The Tinder for LinkedIn,” BeLinked, a mobile dating app not affiliated with LinkedIn but that culls data and photos from the social networking platform, launched Thursday on iTunes.
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